This article appeared in Business Wire, Philadelphia Ad Club, and bradenton.com.

Fraimow brings Experience in Strategic Marketing with Fortune 100 companies and recognition by ComputerWorld for innovative Online Marketing

September 28, 2010 – The Cline Group announced today the expansion of the firm’s team with the appointment of Lisa Fraimow, Director of Client Relations and Business Development. Josh Cline, President and Founder of The Cline Group, continues to develop the agency by adding experienced talent to the strategic marketing and communications firm, headquartered in Bala Cynwyd, PA with operations in Israel. In her new role, Fraimow will be responsible for the overall strategy and management of clients as well as new business development. She will also be heading up The Cline Group’s branding campaign around the holistic approach to marketing.

“Fraimow’s holistic business approach fits with the agency’s strategic vision,” Cline said. “She brings extensive experience in online and new product marketing including competitive research, finance, communications and technical business support for both the private and public sectors, in addition to understanding all areas of marketing and new media The depth of her knowledge and experience in operations and emerging businesses will be a huge asset to The Cline Group.”

Prior to joining The Cline Group, Fraimow designed and implemented marketing and communication programs for small-to medium size businesses and nonprofits. As the Strategic Internet Manager for Devon Consulting, she earned recognition by ComputerWorld for utilizing first generation online marketing tools. Fraimow has also developed and implemented plans for Fortune 100 companies and start-up companies that targeted United States and European markets.

“I believe that every marketing and public relations plan should be strategically tailored to target the organization’s specific goals to promote growth and success,” says Lisa Fraimow. “I am excited to work with such a talented global team who knows how to map and implement the vision of the client and effectively integrate social media into their clients’ business plans.”

With headquarters near Philadelphia and in Israel, The Cline Group has an international reach with expertise in a broad spectrum of services; including strategic marketing and communications, product planning, social media marketing, brand strategy, corporate social responsibility, public affairs, grassroots campaigns and coalition building. The Cline Group serves a variety of clients, including emerging businesses, private and public corporations, government agencies and municipalities, non-profit organizations and small local businesses. While The Cline Group is experienced in providing marketing and public relations services involving many different market sectors, it specializes in Technology, Consumer Products and Services, Biotechnology, Healthcare and Education.